Privacy Policy
Last updated 21/06/2026
Ardora Energy ("we," "our," or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our utility audit services, or interact with our automated sequences.
Ardora Energy operates as the Data Controller under the UK General Data Protection Regulation (UK GDPR) and the Data (Use and Access) Act 2026.
1. Information we collect
We may collect and process the following types of information:
Personal Information: Name, corporate email address, phone number, job title, and any company details you voluntarily provide through our website forms, audit upload tools, or booking links.
Utility & Energy Data: Copies of business energy bills, consumption history, current supplier contracts, and tariff structures that you upload or share with us for auditing purposes.
Usage Data: Technical information automatically collected via your browser, including your IP address, browser type, operating system, pages visited, and time spent on our site to help optimize platform performance.
Cookies: Small data files stored on your device to enhance website performance, security, and personalization.
2. How we use your information & Lawful Basis
Under the UK GDPR, we must have a valid lawful basis to process your data. We map our data usage to the following legal grounds:
To Perform or Enter Into a Contract: We process your contact information and uploaded utility data to perform commercial energy audits, identify brokerage overcharges, and fulfill the services you explicitly request.
Legitimate Interests: We process usage data, respond to inbound inquiries, and manage corporate communication to securely grow and maintain our business operations, ensuring our platform remains secure and fraud-free.
Consent: We send our weekly market briefing newsletters or automated nurture insights only if you have explicitly opted in via our marketing communication checkboxes. You have the right to withdraw this consent at any absolute moment.
3. Data retention
We do not hold onto your personal or corporate data indefinitely. We retain your information only for as long as necessary to fulfill the purposes outlined in this policy:
Audit Submissions: Utility data and audit documents are securely retained for up to 12 months following completion of the evaluation unless a formal ongoing partnership agreement is signed.
Marketing Data: CRM records utilized for our newsletter and email sequences are retained until you request deletion or choose to unsubscribe.
4. Sharing your information & International transfers
We will never sell, lease, rent, or trade your personal or corporate data to third parties.
To run our digital infrastructure, we securely share data with trusted cloud providers and enterprise software applications (specifically our CRM and email infrastructure provider, HubSpot).
Because HubSpot utilizes infrastructure based outside of the United Kingdom, your data may be transferred to and stored on servers located in the United States. To ensure full legal compliance, these transfers are strictly protected under formal international data transfer mechanisms, including the UK-US Data Bridge and Standard Contractual Clauses (SCCs), enforcing enterprise-grade encryption and confidentiality.
5. How we protect your data
We treat your business information with strict confidentiality. We implement robust physical, technical, and organizational security measures. Including secure server architectures, encrypted transport layers (SSL/TLS), and restricted internal data access privileges to prevent unauthorized access, alteration, loss, or disclosure of your utility assets.
6. Your legal rights
Under UK data protection law, you hold comprehensive rights regarding your personal information. You have the right to:
Access & Portability: Request a comprehensive copy of all personal data we hold about you.
Rectification: Request immediate correction of inaccurate or incomplete corporate data.
Erasure ("Right to be Forgotten"): Request complete deletion of your records from our systems, subject to statutory business retention exceptions.
Restriction & Objection: Restrict how we process your information or object to data processing handled under Legitimate Interests.
Opt-out: Withdraw your marketing consent instantly by clicking the "Unsubscribe" anchor link present at the footer of any HubSpot marketing email we send.
To exercise any of these rights, please contact our privacy compliance team directly at hello@ardoraenergy.com.
7. Cookies & tracking technologies
We leverage cookies and tracking pixels to analyze traffic patterns, monitor web form submission health, and deliver personalized user experiences. You can control, modify, or block cookies at any time via your individual browser preferences. Please note that disabling cookies may degrade specific platform functionalities on our site.
8. Third-party links
Our digital assets may contain links to external web applications or regulatory bodies. We do not control and are not responsible for the independent privacy frameworks or content practices of those third-party sites. We strongly recommend reading the privacy documentation of any site you navigate to.
9. Right to complain to the regulator
If you believe Ardora Energy has handled your data unfairly or failed to respect your legal rights, you have the right to file a formal complaint. We request that you first submit any complaints to our internal review process via hello@ardoraenergy.com so we can resolve the issue immediately.
If you remain unsatisfied with our response, you have the right to escalate your complaint directly to the UK independent data regulator:
Regulator: Information Commissioner’s Office (ICO)
Website: https://ico.org.uk
10. Contact us
If you have any operational questions, compliance concerns, or formal inquiries regarding this Privacy Policy or your data lifecycle, please contact us at:
Ardora Energy
Email: hello@ardoraenergy.com
Registered Company Address: Acklam Hall, Hall Drive, Acklam, Middlesbrough TS5 7DY.